JWDK is an international team of designers and creative experts with a specialist knowledge of the China market.
For over 15 years we’ve been part of China’s rise yet we continue to transform brands that pave the way for future generations.
We are often discussing strategic directions with CEOs, Marketing Directors, Corporate Communication Directors and Brand Managers.
Each project presents a unique design challenge to solve. We work closely with our clients using a variety of methods from hands-on workshops, brand storytelling, business model analysis and interviews to build a strong direction for the brand.
For bilingual naming systems we use our own unique methodology to achieve success in name creation for cross-cultural brands. We take into consideration all facets of naming including phonetics, semantics, visual appeal, amount of strokes and registration.
We bring to life inspiring brands through the process of ideation, prototyping, crafting and detailing. Design defines the brand’s identity including typography, imagery, shape and ambience.
Our professional project management ensures smooth roll-out and quality control of retail stores and way-finding signage systems. Equally we integrate new branding programmes into the heart of organisations.
